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Sorina Dumitru

today we're gonna talk about propaganda

Published 9 months ago • 1 min read

What exactly is freedom?

Articles on free will and what shapes it.

I kinda got used to it but the regime in the UAE has its own type of propaganda.

Union, Law, Business, Public-Private Cooperation, Discipline, Diversification, Talent, Future Generations. These are the 8 values of His Highness, Sheikh Mohammed bin Rashid Al Maktoum. Above all, in Dubai specifically, is tolerance.

There are boys holding hands, there are girls in tiny skirts. There are free beaches. There are public libraries with free access. There are courses you can attend for free.

Effective propaganda has to be simple. It also has to be more than just messaging.

Articles on Propaganda

Propaganda in 1928

The summary of Propaganda by Edward Barneys, written in 1928.

The Asch Conformity Experiments

Asch noticed we are only 50% ourselves and 50% the group. I would argue, with normal distribution, that we are even less ourselves.

Propaganda by Edward Barneys

If you don't believe my summary (and you totally shouldn't, by the way) you can read the full book.

If you're Romanian, you might have heard the word "propaganda" more often than regular, last week. Let's try to hold our neutrality in front of ever changing narratives on historical events.

Now it's time to hit the gym.

15 Northside Tower, Marasi Drive, Business Bay, Dubai 0000
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Sorina Dumitru

Architecture PhD | Business Advisory | Value Creation

The topics will be mostly about leadership, economics, and operational/strategic growth. Exits or Funding Rounds. Free books included. Yeah I was in Forbes but that was a long time ago.

Read more from Sorina Dumitru

I spoke to several crypto founders thinking they have a fundraising problem when it was more of a structure problem. Here’s what typically happens: The token captures the upside The company holds the costs Corporate governance is basically nonexistent From a VC perspective there is: No clear ownership.No clean equity story.No way to win. So even if the project is good, no one cares. Institutional investors don’t fund “crypto projects.”They fund vehicles where value capture, control, and...

15 days ago • 1 min read

Right so today you'll learn about how to put a price tag on your business, even if it doesn't have revenue yet. This is aimed at two types of business owners: the startup founders and the crypto founders. First of all, why are we doing this? Last week I was invited to a podcast ran by Tahir who owns the biggest business trading platform in Dubai. I loved discussing with him because he knew exactly how to do company valuations, using all three methodologies. We joked about the fact that owners...

17 days ago • 2 min read

LAUNCHING The Equity Academy First group session, everybody! I built a platform where high quality founders, owners, managers, operators can find each other. I put all my tools in there that help you generate a pitch deck (course included), company valuation and funding round design. There's a chatbot in there too, i trained him on all my relevant books. Deciding what to build 'How do I know what to build?' This was by far the most frequent question I got from founders. Because, the thing is,...

23 days ago • 1 min read